Here are some tips on creating effective movie posters:
1. Attention – jump out from the wall.
2. Iconography – showing without telling.
3. Interest – create an incentive to see the film.
4. Appeal – create desire with fans and non-fans alike.
5. Style – a look that’s consistent with the film.
6. Lasting Appeal – a look that suits other formats.
7. Recognizability – if it’s a sequel, make it obvious.
