my final design looked good on the bottle. a neck label unbalanced the look of the bottle and made it seem shorter. The designs all seems to work together. I had considered producing a box or tube for the bottle to be packaged in.
A wooden tube or wooden patterned tube would fit with the theme of rum barrels. The label could then wrap around the tube as it on the bottle
Alternatively a paper wrap would be more fitting to the authentic, handcrafted themes of the brand. Using a laser cutter to make a simple star and stripe patterned stencil .Then using spray paint I produced some prints which could test this as a possibility.
The prints seemed essay and covered the label which is quite eye-catching. To get a sense of how the label looked alongside other rum brands, I took into into my place of work and took these photos.